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CAPABILITIES

How can we help?

Since late 2019, AZ Jewels has been supporting companies in their development across the following areas:

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  • Compliance in France

  • Structure & organization

  • Growth strategy and cost analysis

  • Employer branding & CSR (for French workshops only)

  • Jewellery project management

 

Having worked for over fifteen years alongside nearly all stakeholders involved in the life cycle of a jewel, I have developed a 360° understanding of the industry’s operational, strategic, and cultural challenges. This expertise allows me to support companies through phases of structuring, repositioning, and growth, by providing strategic insight, tailored methodologies, and bespoke operational tools.

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I work with workshops, brands, colored gemstone dealers, estate jewelry specialists, as well as training departments, schools, and institutions.
As challenges are often cross-functional, I also collaborate with a trusted network of partners to deliver consistent and comprehensive solutions aligned with your objectives.

Work method

1. Initial discussion
A first meeting allows us to clarify your objectives, challenges, and the overall scope of your project.

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2. Scope & proposal
Based on your needs, I will either recommend a strategic assessment with an action plan, or design a bespoke mission formalized through a proposal.

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3. Diagnosis & deliverables
Once validated, I conduct a structured assessment using tailored tools (questionnaires, interviews, analysis).

Findings are delivered through clear, actionable recommendations and agreed-upon deliverables.

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4. Support & implementation
I then support you on-site or remotely to deploy the defined actions: strategy, structuring, business development, deliverables, and targeted introductions.

01

DISCOVERY CALL

02

ASSESSMENT

03

ACTION PLAN AND ROAD MAP

04

OPERATIONAL

Well-versed in the reality of SME's, I'm ready to assist you for your development. More importantly, at AZ Jewels the client's confidentiality is paramount and discretion is central to all our projects.

Our services

for B2B or B2C compagnies

Our services may unpack by packaged missions or by custom missions. We are happy to give you a better insight into what we can assist with via a phone call, a meeting or a quick email exchange.

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Employer branding from a CSR perspective

If human resources management is not something you have yet addressed in your workshop, much less grasped CSR stakes, this offer is for you.  At the end of these 2 days spent together, we will have defined a structured HR vs growth vision and a precise action plan, enabling you to approach the short and medium terms with discernment.

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​​Investment : from 2.600€ excl. tax

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Atelier Sales Action Plan set up (on-site and remotely)

Prospecting has become essential to sustain a workshop's activity. This 5-hour session helps you structure a simple yet effective method directly from the workshop enabling you to move forward independently with a cleaned database and a one year action plan. Your expertise remains the strongest voice, this session gives its structure and momentum.

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Investment: 560 € excl. tax

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Workshop Pack : the essentials for your day-to-day needs

This set of 12 operational files, complemented by 4 bonus documents, is designed to support your workshop's development and organization as a vendor. It helps you define clear quotes, how to organise the workplace and gives you an insight on CSR requirements. To receive the detailed list, please contact us by e-mail or WhatsApp.

 

Investment: 520 € excl. tax

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Brand's Growth Assessment (incl. 1 day on-site)

You have launched, or are about to launch, your project. This initial strategic assessment provides
an essential moment of perspective. We spend a day together going through all aspect of jewelry business development. At the end of this process, you will have a clear, structured vision with a mind map, a precise action plan, enabling you to approach the short and medium terms with discernment.

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Investment : 1.200€ excl. tax

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Growth - Supply Chain -  Marketing Consulting

Following the initial assessment or any other mission we may undertake together, you may require further assistance. Depending on your needs, our collaboration may range from occasional consulting calls, to finding key stakeholders for your supply chain (edge cases welcome) to a structured monthly engagement (minimum 3 months), including access to my professional network where it is relevant.

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Investment : upon request

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Brand Pack : daily essentials tools

This set of 12 operational files, complemented by 4 bonus documents, is designed to support brand's development. They provide key insights into metal intricate management in France, workshop practices, best practices in quality control and mastering your supply chain, along with a cost study fact sheet and method.

To receive the detailed list, please contact us by e-mail or WhatsApp.

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Investment : 560€ excl. tax

Pricing

Pricing for customized projects is available upon request and is based on your specific needs. I am available to answer questions or handle urgent requests, as well as support my clients during weekend events, but this requires prior agreement and pricing that varies depending on the day and time.

A full assessment is not always necessary; it depends on the stage of development of your project.

I also offer consulting sessions by the hour, week, month, or on a one-off basis.

Request a presentation of AZ Jewels, which details all services offered, and contact me to discuss them further.

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ARMELLE DE BLANCHARD

Paris-based jewellery consultant

 

After studying languages at La Sorbonne, Armelle lived in New York and Tokyo, where she explored different professional paths.

 

Although raised close to the jewellery world through her family, she chose to find her own way into the industry, which she did in 2008.

 

Two defining experiences, one within a signature jewellery brand, the other in a Parisian workshop, shaped her understanding of both creation and production.

 

Today, she works as a jewellery consultant, supporting brands and workshops in their development. She also designs English conversation workshops for the trade, gives lectures, and assists craftspeople in navigating their careers.

English Conversation
Workshop

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réunion d'affaires

In the spring of 2023, I've launched English Conversation Workshops dedicated to people in the industry in France only (for now).

 

I started the multilingual lexicon in 2017 and have lead English conversation workshops voluntarily in my hometown in Normandy for over a year now. As I have witnessed so many French workshops starting to  work or increase their business ties with countries abroad, it  seemed the right road to go on!

 

I now organize one-to-one conversation  at lunchtime or for coffee, within a 10-session pack for people of the trade.

 

Words matter and communicating in English is key all across the supply chain.

Over fifteen crafts and jobs make for a  jewel's life, from the sketch to the fitted case. Feel free to contact me to discuss what we could do together!

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