How can I help ?
After 12 years working in the jewellery industry, I founded AZ Jewels in order to support companies in their communication and organisation. Having worked with almost all the actors in the life of a jewel has allowed me to develop a 360° knowledge of their business issues and it made it possible to have them benefit from my expertise. How? By helping them to restructure, by giving them a new vision, sometimes by creating the tools necessary for their activity.
I provide support and advice for internal communication, communication strategies, technical documents and material for internal training, marketing strategies and heritage departments and events organisation. I may also assist in any cross-culture situations: business or training wise.
In order to clarify how I operate, here are the general few steps we'll take together:
Over fifteen crafts and jobs make for a jewel's life, from the sketch to the fitted case. Feel free to contact me to discuss what we could do together!
Feel free to contact me
to get more detailed information.
I'm available via e-mail, phone and I'm on What'sApp, WeChat and Signal.
You contact me and present me your project. It can be short or long term. Within 48 hours I get back to you with a quote.
If need be, I may start with an audit of one to two days and then make an assessment of the stakes at play.
I then provide in-house or remote support in order to meet the goals we agreed on, based on a specific schedule.
Depending on your company's organisation progress satus, I may deliver operating procedures on various subjects as well as documented strategies along the way.
Well-versed in the reality of SME's, I'm ready to assist you on the road to your development. More importantly, at AZ Jewels the client's confidentiality is paramount and discretion is central to all our projects.
STRATEGY - BRANDING - COPYWRITING
Your are at a loss with your internal communication strategy? You need to elaborate on your brand's identity or you need to analyse your website against your targets and market whilst learning how to start on Instagram?
Your company has never launched an on-line communication and you need an assessment of what there is to do as well as guidelines in order to implement your strategy ? I can help you with that, train you and leave you the keys. In so doing, I can also provide a trusted partner for a new logo and website designs.
Well-versed in issues of small businesses and their specific caracteristics within our industry, I'll strive to make it happen for you and your team. The side of the business that bore you are the ones, I love organising!
B to B
Specific issues of organisation may happen to a :
Implementing responsible practices in workshop because you have started the RJC certifications.
You then need to implement responsible pratices in the workshop, and in the brick-and-mortar shop too, are at the heart of today's customers concerns. It not only is a necessary path to take, but it is also a complicated one considering SME's aren't generally staffed for conducting these types of changes, I can help on a short-term basis.
Overhaul of creative archives is a sprawling yet fascinating project which I have come to master. Through a thorough diagnostic of your needs and target deliverables, we can built the project together. Be it for a regular classification or an exploration through not only your gouache designs but also the estate pieces, the brand's makers, eras, numerotations and signature.
You are a brand and you need to organise your projects: several pieces are manufactured by various workshops and you don't have a thorough knowledge of the whole manufacturing ? You need operating procedures which I can help you build!
The subjects seem vast, but let my expertise guide your steps along the way of progress and development of the company you strived to build.
B to B
organisation & research of historical archives
editorial strategy, writing &translation
market research & prospection
organising a trade show (preparation, installation and follow-up)